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Mansion Group Makes Premier League Sponsorship Deal

The online gaming company Mansion Group has become the official shirt sponsor for AFC Bournemouth just in time for the Club's debut season in the English Premier League. Sports marketing agency SportQuake negotiated the sponsorship deal and will work alongside them on a series of commercial projects and marketing activities designed to increase brand awareness...

Sportsbook Sponsorship

Will Hill Launches Tech Start-Up Accelerator Program

Under WH Labs, William Hill has just launched a Startup Accelerator in Shoreditch, London and Tel Aviv, Israel. The launch is the result of a partnership with technology entrepreneur Stuart Marks' investment fund L Marks, which is focused on the development of new betting technologies through funding, office space and mentorship. 'The purpose of WHLabs is...

Sports Society News

Premier League: Manchester United make official Sergio Ramos bid

Manchester United have made an offer worth 28.6 million pounds for Real Madrid defender Sergio Ramos. The 29-year-old Spain international is believed to want a move away from Real Madrid after not being given an extension to his current deal, which runs out in 2017. The defender has made no less than 445 appearances for Real Madrid. Red Devils boss Louis van G...

General Sportsbook News

Copa America: Argentina vs Paraguay preview

Argentina and Paraguay will fight for the last place in the Copa America final, the match will take place on Tuesday night. Both sides needed penalty shoot-outs to pull through in the quarter-finals, so a tight match is quite likely. The two sides have already met in the Group B opening match, which was quite entertaining and ended 2-2. Paraguay have not beaten A...

Sports Events

Betsson Acquires Europe-Bet

Betsson AB has acquired land based and online gaming operator Europe-Bet, based located in the eastern European nation of Georgia, for an $85 million (USD) consideration. "Europe-Bet has established a strong brand with a competitive multi-product offering in the locally regulated market of Georgia. Together with Betsson's technology, a foundation for profitab...

Sports Society News

Serie A: Carlos Bacca set to join AC Milan

Sevilla striker Carlos Bacca has revealed to Colombian media that he has agreed terms with Serie A outfit AC Milan. The Colombian striker had held talks with Liverpool but is now set to move to Italy after two great seasons in Spain. The reported fee for the transaction is around 40 million euro. The 28-year-old striker bagged 28 goals in all competitions las...

General Sportsbook News

Primera Liga: Phil Neville in talks with Valencia

Phil Neville is currently in talks with Valencia about assistant manager role. The Spanish club claimed the former England defender is already their new assistant manager but it seems an agreement has not yet been reached. Valencia announced the appointment on their official website but Neville said they are still negotiating. Neville was a coach at Manchester...

General Sportsbook News

Paddy Power and PMU Extend Partnership

Paddy Power and French betting group PMU have renewed their five year partnership, which originally began in 2010. Paddy Power will provide risk management, event management and fixed odds pricing services to PMU as part of the deal. PMU deputy chief executive Alain Resplandy-Bernard said: 'When PMU decided to jump into the sports betting...

Sports Society News

Playtech Bid to Acquire Plus500 Threatened

Plus500, currently amidst a £459.6 million acquisition deal with Playtech, has moved forward with its marketing plan having extended its football shirt sponsorship association with Atletico Madrid for another 2 years. Playtech's Plus500 deal is threatened by London-based hedge fund Odey Asset Management, a substantial shareholder in the company. Odey says...

Sports Society News

Disney Backs Out of Investment Deal with DraftKings

Daily fantasy sports provider DraftKings announced that the $250 million investment from Walt Disney is a no go but the company has managed to score an exclusive three-year advertising deal with ESPN, a Disney subsidiary. No explanation for Disney backing out of the deal was given but there is industry speculation that it could have something to do with the pe...

Sports Society News

Copa America: Brazil vs Paraguay preview

The last of the four Copa America quarter-finals will take place on Saturday evening when five-time World Cup winners Brazil take on Paraguay at the Estadio Municipal de Concepcion. Four years ago it was Paraguay who knocked out Brazil at the same stage of the competition. The overall record is strongly in favour of Brazil, they have beaten Paraguay 47 times and...

Sports Events

Premier League: Liverpool make improved bid for Nathaniel Clyne

Liverpool have made a new bid for Southampton and England right-back Nathaniel Clyne after Southampton rejected a £10m offer last month. The new offer stands at 12.5 million pounds but it is believed that Southampton want 15 million pounds. The player has just one year left on his contract with the Saints, so now would be the best time to sell him as otherwise t...

General Sportsbook News

Ladbrokes Selected as Official Shirt Sponsor of Notts County

British pro football club Notts County has selected Ladbrokes as its official shirt sponsor in a 2-year contract, the largest in the Club's 153-year history. 'This is an exciting day for Notts County Football Club and all our supporters, I have been in positive communication with Ladbrokes since they sponsored our Capital One Cup tie against Liverpool in 20...

Sportsbook Sponsorship

Premier League: Leicester City sign Robert Huth on three-year contract

Leicester City have confirmed the signing of German defender Robert Huth from Stoke City. The fee was not disclosed but we do know that the player has signed a three-year deal with the Foxes. The 30-year-old defender was on loan at Leicester in the second half of last season and helped the club avoid relegation in his 14 Premier League appearances. He started...

General Sportsbook News

Copa America: Argentina vs Colombia preview

One of the most interesting Copa America quarter-final fixtures will take place on Saturday morning when pre-tournament favourites Argentina face Colombia in Vina del Mar. Colombia have beaten Argentina on just two occasions and suffered eight defeats in the previous thirteen direct matches. Their last Copa America clash was four years ago and it ended goalless....

Sports Events

Ladbrokes Australia Debuts Mega Margin Pools

Ladbrokes Australia has debuted the first mobile multi-million dollar 'Mega Margin' pools on Australian Rugby League (AFL) and National Rugby League (NRL) games via Colossus Bets. Paul Cherry, COO of Ladbrokes Australia said, 'Mega Margin pools will enable our players to shoot for a million dollar Pick 6 prize weekly on both AFL and NRL. Even better, these p...

General Sportsbook News

Serie A: Andrea Pirlo in talks with New York City FC

Juventus legendary midfielder Andrea Pirlo is in talks with Major League Soccer side New York City FC, according to BBC Sport. The two parties have not yet reached an agreement, but if the deal does go through Pirlo could play alongside Frank Lampard on July 12th when New York City face Toronto...

General Sportsbook News

Copa America: Bolivia vs Peru preview

Two of the tournament's surprise teams will clash on Friday morning when Bolivia take on Peru in the quarter-finals. Both sides finished second in their respective groups. The last four games between the two sides all ended in draws. Peru have the better overall record, they have beaten Bolivia on 22 occasions and were defeated 13 times. Their last direct encount...

Sports Events

Boylesports Bidding for Ladbrokes Retail Business

Boylesports intends to proceed with a Euro 25 million-plus takeover bid for Ladbrokes' Irish retail business including 196 shops according to Irish news publication, The Independent, over the weekend. Boylesports was unsuccessful in a High Court case to gain access to sensitive information on Ladbrokes' loss-making Irish retail business, which was placed under...

Sports Society News

Premier League: Petr Cech set to join Arsenal

Arsenal are close to completing the signing of Chelsea veteran goalkeeper Petr Cech, according to BBC Sport. The two clubs are currently discussing the details of the move, which will be Arsenal's first incoming transfer of the summer.Cech's agent had revealed last month the player had been giv...

General Sportsbook News

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