16th of June 2015 Author: Natalie Stephanopoulos
Star Sports has recently turned its attention to its online company, in an effort to further establish its place within the online industry. Since making this decision to do so, the racetrack betting provider has compiled a portfolio consisting of 18 racecourse betting points from BetVictor.
In response to the recent acquirement, owner of Star Sports, Ben Keith, comments: 'It's a real honour to be taking over these prime pitches from a firm with such a strong heritage in the bookmaking industry and we are equally thrilled that they have chosen Star Sports as the ideal buyer.'
Andreas Meinrad, chief executive officer for BetVictor, adds, 'We feel the time is right to sell our pitches as we concentrate on the online/digital side of our business and have set ourselves challenging targets for the next three years. Horseracing remains a fundamental part of our business but we felt there was no longer a need for an on-course presence.'
UK racetracks, Sundown Park, Cheltenham, Ascot, and Goodwood Newmarket will soon receive on-site betting points via Star Sports.
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