Two New Exclusive Deals Nailed by SBTech

It's been a really successful period for sports betting provider SBTech as it has closed another two exclusive deals for its products. One of them is with iSoftBet and it will see a turnkey online and terminal based sports betting solution provided to its leading operator Netbet and other white labels. The deal envisages that SBTech's sports betting and live betting platform will replace the group's legacy sports betting platform. Commenting on the deal with iSoftBet, SBTech CEO Itai Zak, said: "Not only are we trusted by a respected bookmaker to replace their legacy sports betting system we will also be able to offer our solution easily and quickly to other top operators using the iSoftBet platform in various regulated jurisdictions." "Sports betting is a key component in our offering and we were looking for the right partner for a long time. We are working with some of the most well-known brands in the industry and operating in various regulated jurisdictions so we must ensure that we provide our operators with the best products and services which meet the highest standard they expect. We have chosen SBTech because of their impressive and unique offering, the smooth and easy integration and because of their proven experience in our target markets," noted Nir Elbaz, iSoftBet Business Development Director at iSoftBet. The other deal is a multi-annual extension to SBTech's existing commercial deal with ComeOn, which will see ComeOn get a new HTML5 mobile betting platform from SBTech, and become one of the first operators to launch SBTech's newest live betting product later this year. Regarding this one, SBTech CEO Itai Zak noted: “Its [ComeOn's] great success in penetrating the Scandinavian market is testament to the quality of its offering and a reflection of our dedication to providing industry-leading services to our operator clients. With the upcoming release of our cutting-edge mobile betting platform under its brand, ComeOn clearly has its sights set on what I'm confident will be a very successful future.” On behalf of ComeOn, its Director Jovin Genovese said: “We've been very impressed by SBTech's sportsbetting solutions and the constant product improvements and innovations that the team demonstrates. We're excited at the prospect of being able to take another positive step into the competitive sportsbetting market and, with such a strong suite of products behind us, our continued success is virtually guaranteed.”