8th of May 2013 Author: Glo Wood
The latest deal inked by the US subsidiary of British online and land gambling giant William Hill plc with the Monmouth Park racetrack in New Jersey will see Will Hill become the title sponsor and obtain naming rights for the major $1 million Haskell Invitation race.
The deal also envisages benefits for Will Hill such as racetrack publicity and the advantage of being the track's exclusive sports betting provider, subject to legal constraints.
Thanks to this new development, the gambling company will be able to boost its presence in the US, where it already appears in Nevada thanks to the acquisition of the bookie group Brandywine, the Club Cal Neva Sportsbook and American Wagering.
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