1st of December 2012 Author: Glo Wood
As previously announced, Coral released its new 'evolution of football' television commercial, produced by the DLKW agency, promoting mobile betting services,,
The innovative ad features an old leather stitched football hurtling through the air, transforming as it does so into progressively more modern adaptations and finally turning into an electronic presentation of mobile betting.
According to Matt Prevost, marketing director at Coral Interactive, the UK's third-largest retail bookmaker, "The ads convey the simple message that we're evolving and in doing so we are raising our game."
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