26th of November 2012 Author: Glo Wood
This week, Bodog Asia informed the public of the appointment of Torbjorn Wallin to the newly created role of Chief Digital Marketing Officer for the Bodog brand.
Prior to this, Wallin worked for bwin.party digital entertainment, and he will now be stationed in Bodog's new headquarters in Manila.
Commenting on the new appointment, Bodog Asia managing director, Robert Gustafsson said: "Digital Marketing is especially important in Asia as there are very few opportunities for direct marketing in the region so the digital strategy is at the forefront of our plans for further growing the brand in Asia. Torbjorn's experience speaks for itself and he has hit the ground running already which is exactly what we'd hoped for.'
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