26th of April 2012 Author: Johnny Karp
Deal with Racing Post offering detailed racing content to punters
Thanks to an exclusive deal with the Racing Post, online gambling group Paddy Power has improved its mobile betting service, providing mobile punters detailed racing content across iPhone, iPad and Android devices.
Amazingly, Paddy Power Mobile now includes the runners, riders and form for every horse running at every track in the UK and Ireland, and for all the major races from abroad as well as expert comment. 'Strength-of-selection' graphic which will help gamblers evaluate their selection by using a whole series of Racing Post pointers has been also improved.
A spokesman from Paddy Power underlined that the deal is the first mobile distribution agreement for Racing Post B2B services, and a significant step forward in horseracing content on a mobile platform.
'We are over the moon to become the first and only bookie to offer our customers this one-stop shop with all the information they could possibly need in our app,' announced Paddy Power.
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