Update: Danbook and Scandic Acquisitions Finalized


Sportingbet steps into newly regulated Danish market

An announcement came this week from online sportsbetting and gaming group Sportingbet that its acquisition of the entire issued share capital of Danish-focused Danbook Limited and Scandic Bookmakers Limited has been finalized. The consideration paid for the acquisition includes an aggregate maximum of GBP 8.5 million broken down into GBP 4 million in cash and GBP 0.5 million in Sportingbet shares with a further GBP 4 million subject to certain performance conditions.

Both of the acquired companies have obtained new Danish gambling licenses in December, so they are now able to offer a range of fixed odds sports betting, casino, poker and games to Danish customers. This will surely boost the revenues for Sportingbet, which already operates licensed businesses in Denmark under both its Sportingbet and Centrebet brands.

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