21st of October 2011 Author: Glo Wood
Live horseracing on the Racing UK mobile app
A novelty in the UK bookmaker William Hill's offering includes live horseracing via a new bet-to-view service available on the Racing UK mobile Application, which introduces fast-loading race cards and results for all British and Irish tracks.
In addition, the application features a number of useful tools for players, including racecourse information, statistics, blogs, the latest news, Racing UK's big-race video archive, the unique Predictor tool for unearthing winners, but it also allows users to upgrade to a subscription to watch live streaming on both 3G and wireless networks.
The application has been an instant success - it has noted over 100 000 downloads already, and as Fiona Stevenson, Head of Mobile Marketing, William Hill, said: ''Our latest mobile partnership with Racing UK shows our confidence in the mobile market. Racing fans can now watch races from the UK's best racecourses whilst betting directly with the UK's best bookmaker, with the benefit of form and data, and all while on the move.''
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