Will Hill Appoints New Head of Mobile Marketing


Former EA Mobile marketing director joins reputable bookmaker's team.

A new appointment has been announced this week by a famous bookmaker, William Hill whose mobile sector will from now on benefit from the services of Fiona Stevenson as first head of mobile marketing, reporting to group marketing director Kristof Fahy.

Prior to this, Stevenson worked on the position of product marketing director at EA Mobile, and before that as head of MMS marketing at T-Mobile International. The duties on her new position will include boosting consumer awareness of the company's mobile offering.

Will Hill has recently launched its mobile offering on mobet.williamhill website whose development was conducted in cooperation with mobile developer Mobenga. The new site offers its clients the Racing Post app, Match Predictor, Mobile Casino and Shake-A-Bet.

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