1st of May 2011 Author: Glo Wood
Company partners with Totepool Alderney Limited
According to the Asian-facing online gambling operator Bodog88.com, which forms a part of the Bodog brand licensee portfolio, it will be the first one in the portfolio to offer pool betting on UK horseracing.
This will happen thanks to an agreement it closed with Totepool Alderney Limited, a pool provider operating in Guernsey under an Alderney Gambling Control Commission license, which commingles its pools with the UK Tote.
In addition, the product is expected to be taken up by another brand licensee, Bodog Europe, for the European and Canadian markets.
What this agreement implies is that Bodog88's Asian customers can bet on all the markets offered by the UK Tote, giving them the chance to bet on all the big race meetings from renowned racecourses that include Cheltenham, Ascot, Goodwood, Newmarket and Aintree.
In his comment on the deal, Mick O'Connell from Totepool Alderney Ltd said: "We're delighted to be teaming up with the Bodog brand and look forward to giving their customers access to the wide range of exciting pool betting opportunities we have to offer on UK horse racing"
"Providing the Tote pools to the Asian market is a huge step for the Bodog brand and also highlights the entrepreneurial nature of the Tote's approach to their product,' stated Robert Gustavsson, managing director of Bodog88.com.
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