15th of December 2010 Author: Johnny Karp
Centrebet sponsorship gets their logo on Australian Rugby League team jersey
The partnership between a sports betting firm Centrebet and NRL team Manly Sea Eagles has been extended, according to recent announcements, which claim that the AUD$ 1 million sponsorship deal will position Centrebet logo on the back of the team's jersey for the next two seasons, with an option for a third year.
Mainly Sea Eagles is not the only Australian NRL team sponsored by Centrebet - there are also North Queensland Cowboys, the Parramatta Eels, the Penrith Panthers and the St George Illawarra Dragons.
According to Manly Sea Eagles chairman Scott Penn, the club's new commercial partnership with sports betting giant Centrebet is a coup for the Sea Eagles and the tip of the iceberg for sports betting agencies and the game of Rugby League. He also thinks that sports betting will turn into the second largest revenue earner to television rights in a financial bonanza for NRL teams.
'The recent unanimous ruling in the Federal Court giving the sport of horse racing 1.5% of every dollar bet will give racing a return of between AUD$ 50 - AUD$ 60 million a year. Given Rugby League is the second most wagered on sport we have high hopes that Rugby League will receive their fair share in the future. This would be a significant and a great financial boost to all clubs," he said.
On the other side, Centrebet PR and media chief Neil Evans said his company will enlarge its Rugby League betting platform to provide bettors with even more outright, exotic and novelty markets across the 2011 season.
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