Betsafe rugby Challenge

Oct 05, 2015
Betsafe rugby Challenge
Betsafe's latest Rugby World Cup promotional campaign has some feeling amused while others are offended by its vulgarity. As part of the campaign, Betsafe has installed urinals with motion sensors and video screens across certain British pubs. This is meant to capture the movement and translated it into animated rugby avatars dodging the opposition on the screen. The player's efforts are tracked based on tackles and distance run in a competition to top the score of former England rugby international Kyran Brackley. The winner will receive a ticket in a draw for a seat at the RWC final scheduled for the end of October. The Betsafe Rugby Challenge:
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