Daily Fantasy Sports company DraftKings has announced an exclusive agreement with the US Major Soccer League.
The US and Canada are included in the deal involving specific teams, promotional opportunities and new game developments.
In a statement, Jason Robins, DraftKings CEO, said that there is a lack of soccer representation in the DFS market, which DraftKings intends to change with this new deal. MLS president Gary Stevenson said DraftKings is a powerful fan development tool that will be integrated into MLS' digital platforms.
DraftKings has a number of partnerships with several organizations like Ultimate Fighting Championship, the National Hockey League, Major League Baseball and NASCAR.
GREGJO 8 years ago
DraftKings is one of the most important daily fantasy sports providers and this deal can help them to become the best one. Football in the US is growing and the teams and players are becoming increasingly popular. A lot of football stars play in this league so it's worth every penny.
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sharpe 8 years ago
Draft Kings are all ready the top company on the fantasy sports market but they didn't stop to develop and extend their business. I think that this is another great deal for them because football is becoming more and more popular in Us and Canada with many fans interested in it. So that deal could really be one of the Draft...
Draft Kings are all ready the top company on the fantasy sports market but they didn't stop to develop and extend their business. I think that this is another great deal for them because football is becoming more and more popular in Us and Canada with many fans interested in it. So that deal could really be one of the Draft King's most successful.
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