Aston Villa Signs New Official Betting Partners

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July 1st, 2015
Back Aston Villa Signs New Official Betting Partners

UK football club Aston Villa has signed Betfair and Bet365 making them the official partners of the club with co-exclusive rights in the betting category.

In a statement, Aston Villa chief commercial officer, Charlie Wijeratna said: "I am very pleased that we have got two top betting brands on board as partners for next season.

"Commercially the club has two aims - we want to partner with good brands that will activate extensively and we want to increase our commercial revenues so we can compete with the best on the pitch.

"These two deals represent a very significant commercial increase on last year's betting partnership and taken together with the recent announcement of an enhanced shirt sponsorship deal with a top US brand, demonstrate significant progress towards those goals."

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