Sportsbet Now Streaming Victoria Races

Mar 24, 2015
Sportsbet Now Streaming Victoria Races
Paddy Power's Australian brand Sportsbet has entered into a deal with Racing Victoria that will allow the company to stream Victoria thoroughbred racing from its websites, mobile apps and other digital platforms. The 5-year deal is said to be worth A$3 Million for five-years and marks the first contract the horse racing governing body has signed with a corporate bookmaker. Sportsbet customers can watch Victoria races for free on its website now with mobile and iPad streaming to become available in the next month. “We are having discussions with other online betting operators as well as Tabcorp as we want to get on as many platforms as possible,” Racing Victoria chief Bernard Saundry said. Sportsbet chief executive Cormac Barry said, “Seventy-eight per cent of our customers placed a bet on our mobile app in February. This partnership with the Victorian thoroughbred racing industry will continue to drive that trend and crucially increase the wagering pie and bring in more revenue for the thoroughbred code.”
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