Betfred Australia Partners with GTech

Betfred Australia has chosen GTech to provide the technology platform for its new interactive sports betting operation. Betfred sports-only mobile site, m.betfred.com.au, launched to coincide with the FIFA World Cup. Declan Harkin, GTech senior VP International and chief operating officer EMEA, said, “This is the first such foreign venture we have worked on together, and we hope it is the first of many.” Luke Brill, Betfred Australia managing director, said, “We tasked GTech and Betfred's front-end development agency, Degree 53, with developing a new stand-alone system with a localised offering for the Australian market. They both rose to this challenge and delivered a sports mobile product on time and within budget.”